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	<title>HFTB Marketing Blog &#187; SEO</title>
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	<link>http://www.cplamann.com/wordpress</link>
	<description>New marketing, social media and web development observations and commentary</description>
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		<title>What’s SEO Without SCO?&#8230; A Lot of Crap</title>
		<link>http://www.cplamann.com/wordpress/2009/09/what%e2%80%99s-seo-without-sco-%e2%80%93-a-lot-of-crap/</link>
		<comments>http://www.cplamann.com/wordpress/2009/09/what%e2%80%99s-seo-without-sco-%e2%80%93-a-lot-of-crap/#comments</comments>
		<pubDate>Wed, 23 Sep 2009 22:09:43 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[David Meerman Scott]]></category>
		<category><![CDATA[Good Job]]></category>
		<category><![CDATA[Sco]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Search Optimization]]></category>
		<category><![CDATA[Seo Optimization]]></category>
		<category><![CDATA[Site Optimization]]></category>
		<category><![CDATA[Website Content]]></category>

		<guid isPermaLink="false">http://www.cplamann.com/wordpress/?p=377</guid>
		<description><![CDATA[Think about SCO before SEO and you'll avoid a website full of optimal crap.]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2009/09/what%e2%80%99s-seo-without-sco-%e2%80%93-a-lot-of-crap/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
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		<item>
		<title>4 Simple SEO Tactics Most Small Businesses Forget – Tip #2</title>
		<link>http://www.cplamann.com/wordpress/2009/08/4-simple-seo-tactics-most-small-businesses-forget-%e2%80%93-tip-2/</link>
		<comments>http://www.cplamann.com/wordpress/2009/08/4-simple-seo-tactics-most-small-businesses-forget-%e2%80%93-tip-2/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 22:12:19 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Keyword Phrase]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Page Content]]></category>
		<category><![CDATA[Small Businesses]]></category>
		<category><![CDATA[Title Tags]]></category>
		<category><![CDATA[Web Page Titles]]></category>

		<guid isPermaLink="false">http://www.cplamann.com/wordpress/?p=337</guid>
		<description><![CDATA[We'll concern ourselves with page titles… web page titles in fact.  A title is the little phrase that comes up in the upper left-hand corner of your browser window when you land on a web page.]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2009/08/4-simple-seo-tactics-most-small-businesses-forget-%e2%80%93-tip-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>4 SEO Tactics Most Small Businesses Forget (Tip #1a)</title>
		<link>http://www.cplamann.com/wordpress/2009/08/4-seo-tactics-most-small-businesses-forget-%e2%80%93-diy-seo-tip-1a/</link>
		<comments>http://www.cplamann.com/wordpress/2009/08/4-seo-tactics-most-small-businesses-forget-%e2%80%93-diy-seo-tip-1a/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 19:03:05 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Keyword Ideas]]></category>
		<category><![CDATA[Keyword Tool]]></category>
		<category><![CDATA[Latent Semantic Indexing]]></category>
		<category><![CDATA[Lsi]]></category>
		<category><![CDATA[Page Content]]></category>
		<category><![CDATA[Relevance]]></category>
		<category><![CDATA[Small Businesses]]></category>
		<category><![CDATA[Synonyms]]></category>
		<category><![CDATA[Web Page]]></category>
		<category><![CDATA[Web Pages]]></category>

		<guid isPermaLink="false">http://www.cplamann.com/wordpress/?p=305</guid>
		<description><![CDATA[So we've learned the importance of keyword research in the first DIY SEO tip. You're now a master at keyword research, spitting out long-tails in website meetings at a moment's notice.

Then the jackass new guy sitting across from you asks, "what about Latent Semantic Indexing (LSI)?"

OK... maybe he doesn't go parenthetical, but you get the point.]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2009/08/4-seo-tactics-most-small-businesses-forget-%e2%80%93-diy-seo-tip-1a/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>4 Simple SEO Tactics Most Small Businesses Forget (Tip #1)</title>
		<link>http://www.cplamann.com/wordpress/2009/08/4-simple-seo-tactics-most-small-businesses-forget-tip-1/</link>
		<comments>http://www.cplamann.com/wordpress/2009/08/4-simple-seo-tactics-most-small-businesses-forget-tip-1/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 18:47:37 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Conversion]]></category>
		<category><![CDATA[Market Niche]]></category>
		<category><![CDATA[Optimization Seo]]></category>
		<category><![CDATA[Relevant Keywords]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Search Optimization]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Small Businesses]]></category>
		<category><![CDATA[Website Presence]]></category>

		<guid isPermaLink="false">http://www.cplamann.com/wordpress/?p=250</guid>
		<description><![CDATA[Small Business DIY SEO &#8211; Simple SEO Tactics Most Small Businesses Forget (Tip #1) When I talk to smaller companies about their websites and optimization, it is easy to understand how Search Engine Optimization (SEO) gets swept under the rug. First, there is a perception that it is complex and time consuming. Well… it can [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>No Such Thing as a Free Link?</title>
		<link>http://www.cplamann.com/wordpress/2009/07/no-such-thing-as-a-free-link/</link>
		<comments>http://www.cplamann.com/wordpress/2009/07/no-such-thing-as-a-free-link/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 01:03:19 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[Links]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[linking strategy]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[Online marketing]]></category>

		<guid isPermaLink="false">http://www.cplamann.com/wordpress/?p=166</guid>
		<description><![CDATA[No such thing as a free lunch? How about, no such thing as a free link. Christopher Ross publishes a web design and marketing blog I read and comment on frequently. The blog has a lot of useful content, including tips, how to lists and recommendations for online marketing and site/blog design. In fact, I [...]]]></description>
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		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Google PPC vs. Organic: Which is Right for Your Business?</title>
		<link>http://www.cplamann.com/wordpress/2009/06/google-ppc-vs-organic-which-is-right-for-your-business/</link>
		<comments>http://www.cplamann.com/wordpress/2009/06/google-ppc-vs-organic-which-is-right-for-your-business/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 23:19:04 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[new media strategy]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[optimize websites]]></category>
		<category><![CDATA[organic search]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.cplamann.com/wordpress/?p=159</guid>
		<description><![CDATA[Walk through your local grocery store&#8217;s produce section and one thing is clear – organic sells. In the last decade or so, the term organic has come to stand for products that are free of hormones, additives or preservatives that have in the past, made our food look better, grow bigger, or last longer. In [...]]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2009/06/google-ppc-vs-organic-which-is-right-for-your-business/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>How to Use Social Media to Attract More Customers &#8211; Hubspot Webinar Video</title>
		<link>http://www.cplamann.com/wordpress/2009/04/how-to-use-social-media-to-attract-more-customers-hubspot-webinar-video/</link>
		<comments>http://www.cplamann.com/wordpress/2009/04/how-to-use-social-media-to-attract-more-customers-hubspot-webinar-video/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 19:40:32 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[customer relationships]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://cplamann.com/wordpress/?p=103</guid>
		<description><![CDATA[Attended a great webinar put on by Hubspot this week.  Brent Leary, co-founder of CRM Essentials, presented on How to Use Social Media to Attract More Customers. You can find the video and slides for download here. Check it out!]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2009/04/how-to-use-social-media-to-attract-more-customers-hubspot-webinar-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Coding vs. Content: Is there an SEO magic bullet?</title>
		<link>http://www.cplamann.com/wordpress/2009/03/coding-vs-content-is-there-an-seo-magic-bullet/</link>
		<comments>http://www.cplamann.com/wordpress/2009/03/coding-vs-content-is-there-an-seo-magic-bullet/#comments</comments>
		<pubDate>Tue, 10 Mar 2009 18:24:47 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[coding]]></category>
		<category><![CDATA[content]]></category>
		<category><![CDATA[optimize websites]]></category>
		<category><![CDATA[search engine optimization]]></category>

		<guid isPermaLink="false">http://cplamann.com/wordpress/?p=77</guid>
		<description><![CDATA[For some reason there is a pervasive belief that SEO is a process that can be applied to any website.  I have clients ask us to optimize websites that were written years ago without a thought about how they would be found, or more accurately, searched for on the Internet. I guess this idea has [...]]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2009/03/coding-vs-content-is-there-an-seo-magic-bullet/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Steps to Smart Linking</title>
		<link>http://www.cplamann.com/wordpress/2008/11/5-steps-to-smart-linking/</link>
		<comments>http://www.cplamann.com/wordpress/2008/11/5-steps-to-smart-linking/#comments</comments>
		<pubDate>Wed, 26 Nov 2008 10:00:00 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[linking]]></category>
		<category><![CDATA[linking strategy]]></category>
		<category><![CDATA[links]]></category>
		<category><![CDATA[site architecture]]></category>
		<category><![CDATA[web content]]></category>

		<guid isPermaLink="false">http://cplamann.com/wordpress/?p=21</guid>
		<description><![CDATA[Why linking off your site is not always a bad thing Web traffic is precious and we have to make every effort to convert every visitor to a customer or client. I don’t disagree with this idea. In fact, I’ve probably said something similar to clients many times. The question is, how do we convert [...]]]></description>
		<wfw:commentRss>http://www.cplamann.com/wordpress/2008/11/5-steps-to-smart-linking/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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