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	<title>HFTB Marketing Blog &#187; email</title>
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		<title>Netflix’s Proactive Approach to Customer Service</title>
		<link>http://www.cplamann.com/wordpress/2009/09/netflix%e2%80%99s-proactive-approach-to-customer-service/</link>
		<comments>http://www.cplamann.com/wordpress/2009/09/netflix%e2%80%99s-proactive-approach-to-customer-service/#comments</comments>
		<pubDate>Wed, 02 Sep 2009 14:32:38 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Disruptive Technology]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[Media Tools]]></category>
		<category><![CDATA[Netflix]]></category>
		<category><![CDATA[Proactive Approach]]></category>
		<category><![CDATA[social media tools]]></category>

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		<description><![CDATA[How does a company succeed in the face of immense challenges and disruptive technology? It becomes proactive to its customers' needs.

I got an email yesterday from Netflix. They don't typically barrage me with meaningless, salesy emails… so I opened it.]]></description>
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		<title>Social Media as a Crisis Control Tool &#8211; Orbit Baby &amp; Consumer Reports</title>
		<link>http://www.cplamann.com/wordpress/2009/08/social-media-as-a-crisis-control-tool-orbit-baby-consumer-reports/</link>
		<comments>http://www.cplamann.com/wordpress/2009/08/social-media-as-a-crisis-control-tool-orbit-baby-consumer-reports/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 02:17:42 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[PR]]></category>
		<category><![CDATA[Crisis Control]]></category>
		<category><![CDATA[Customer Base]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[Media Control]]></category>
		<category><![CDATA[Social Media]]></category>

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		<description><![CDATA[It is not often that a company can absorb a review by an industry leader like Consumer Reports gracefully while addressing the issues at hand. But I believe that if any company can get through this type of situation, a company with the new media savvy of Orbit Baby will.]]></description>
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		<title>How Starbucks Defines You</title>
		<link>http://www.cplamann.com/wordpress/2009/07/how-starbucks-defines-you/</link>
		<comments>http://www.cplamann.com/wordpress/2009/07/how-starbucks-defines-you/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 23:29:06 +0000</pubDate>
		<dc:creator>Chris Plamann</dc:creator>
				<category><![CDATA[New Marketing]]></category>
		<category><![CDATA[coffee shop]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Starbucks]]></category>

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		<description><![CDATA[How your Starbucks behavior speaks volumes about the type of person you are.]]></description>
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